Art paper: gloss, matt & silk
Coated art paper for flyers, brochures, posters and magazines — gloss, matt (matte) and silk finishes from 115gsm to 300gsm, in SRA3 for digital presses and A4 for office printers.
Art Paper & Coated Paper FAQs
What is the difference between gloss, matt and silk art paper?
Gloss gives the brightest colours and is the usual choice for flyers and posters. Matt (matte) has no shine, so text-heavy brochures are easier to read under office lights. Silk sits in between and is a safe default for reports, menus and covers.
Which gsm art paper should I use?
Use 115-150gsm for flyers, posters and magazine pages, 200-250gsm for brochure covers, and 300-350gsm for premium covers and folders. Score anything above 250gsm before folding.
What size is SRA3 paper?
SRA3 is 320 x 450 mm, slightly larger than A3 (297 x 420 mm). The extra margin gives digital presses room for bleed and crop marks, so A3 or two A4 pages can be printed edge to edge and trimmed.
Art Paper in Kenya
Art paper — also called coated paper — has a mineral coating on one or both sides that stops ink soaking into the fibres. Colours sit on the surface instead, so photographs reproduce far more vividly than on uncoated stock.
Gloss, silk or matte
Gloss gives maximum colour punch and is the usual choice for flyers and posters. Matte is non-reflective and easier to read under office lighting, which suits text-heavy brochures. Silk sits between the two and is the safe default for annual reports and menus.
Weights
115–150gsm is standard for flyers and magazine interiors. 200–250gsm suits brochure covers. 300–350gsm behaves like a light board and is used for premium covers and folders.
